Residents Can Receive Free P&G Essential Personal Care Products, On-Site Shower Services and Tide Loads of Hope Laundry Services at the Walmart in Omaha, Nebraska

WHO: Families, individuals, and responders in need of personal care items, cleaning products, laundry and shower services in the wake of devastating tornadoes and storms striking the Great Plains.

WHAT: P&G Disaster Relief is activating to support recovery efforts in Omaha, Nebraska, in collaboration with Walmart and Matthew 25: Ministries, an international humanitarian aid and disaster relief organization.

A Tide Loads of Hope Mobile Laundry Unit, powered by Matthew 25: Ministries, will provide free, full-service laundry to affected residents and responders. People can bring clothes (up to two loads per household) to be washed, dried, and folded free of charge. All washable clothing types will be accepted, except for heavy bedding.

A shower trailer will be also available to provide residents with hot showers. The shower trailer has five private bathroom/shower units, one of which is ADA-compliant, and a Pampers diaper changing station. Individual personal care products, including shampoo, conditioner and body wash from P&G brands such as Pantene, Head & Shoulders, Olay and Old Spice, and freshly laundered towels will be available for use on-site. All units are thoroughly cleaned and disinfected following each use.

In partnership with Matthew 25: Ministries, P&G will also distribute free personal care kits with everyday essentials, including cleaning products to meet basic hygiene and home care needs directly into impacted neighborhoods.*

WHY: Powerful tornadoes and storms struck the Great Plains, resulting in loss of life, injuries and damage to homes and communities.

P&G, Walmart and Matthew 25: Ministries are working together to continue their commitment to help restore a sense of normalcy to communities most impacted by major disasters. Together, they assist people in need of clean laundry, showers and personal care items in communities recovering from major disasters. These services are free and available to local families and first responders while supplies last.

WHERE: Beginning on Tuesday, April 30, 2024, the team will collect laundry at the below location and time until daily capacity has been reached. The deployed disaster relief vehicle will also provide shower services, and the team will be distributing personal care kits, home care and cleaning supplies directly to the affected areas.

Walmart, 16960 W. Maple Rd., Omaha, NE. 68116

9am – 5pm CDT (or until daily capacity is reached)

For the most up-to-date information, please visit Tide’s social channels:

Tide: X account: @Tide and Instagram: @tidelaundry

Lucy Chapman